Lancome: C’est Magnifique

Last night, at the Grand Palais in Paris, Lancôme welcomed Anne Hathaway as its newest ambassador and introduced Magnifique, its newest fragrance.

The fragrance collection and the advertising campaign will launch in August 2008.

Magnifique, a woodsy floral, was created by master perfumers Olivier Cresp and Jacques Cavallier.

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