As a beauty expert, women always ask me for tips on long-lasting, fresh-looking, flawless makeup. And my answer is always the same: make time to prime. It doesn’t matter whether you have 50 minutes or 5 minutes to apply your makeup – you should always take the time to prep your canvas to achieve the best result possible. You wouldn’t apply a saturated, matte lipstick to dry and cracking lips – would you? And you wouldn’t dream of wearing that bodycon dress without slipping into some Spanx, right? The same theory applies to your face.
Now that you understand the importance of prime time—as I like to call it—it’s equally important to find the right priming products for you. Primers aren’t just the product you put on your face before foundation. In fact, my favorite primers are actual skincare products that have priming benefits. As a mom and a businesswoman, I have very little time to mess around – so I appreciate priming products that do double duty, like two of my new favorites from Olay Regenerist. (more…)