If You Have Hair, The Wet Brush is a Must Have


For years, I have used an oversized wide-tooth comb to detangle my notoriously impossible to detangle post-shampoo hair. The amount of hair that would get caught in the teeth was somewhat alarming. But I chalked it up to the fact that I only wash my hair once a week - so maybe the hair loss really wasn't all that CONTINUE READING

Jergens BB Body Perfecting Skin Cream Review


You know how awesome BB creams are for your face? Well, the geniuses at Jergens have harnessed the power of BB and infused it into a lotion for your body. Jergens BB Body Perfecting Skin Cream promises flawless-looking skin with 5 visible benefits in just 5 days.  But does it deliver? Watch the video to find out...   Disclosure: This post was CONTINUE READING

Laura Mercier Sale at Gilt.com


As a huge fan of Laura Mercier (I swear by the foundation primer and tinted moisturizer), I was so excited to see that Gilt.com has a nice assortment of beauty products currently on sale. There's everything from sophisticated nail polish colors and soft mineral blush to lip glaze palettes and pencil sets to create an alluring smoky eye. Oh, and CONTINUE READING

Kim Kardashian and Kanye West Cover April Issue of Vogue


Welp, folks, it looks like Kanye finally wore Anna Wintour down and got his baby mama a coveted Vogue cover. So the rumors were true. There was buzz a few months back that Kim would cover the fashion bible, but then everyone assumed it would be a foreign Vogue - given Anna's alleged aversion to all things Kardashian. I CONTINUE READING

10 Beauty Products to Get You Through the Flu


Hey Guys! As you all know the weather lately has been terrible and most of us have been getting all kinds of horrible colds and the flu, as a result. This is very personal for me because I work in retail and it seems like I get one disease after the other with all of my customers constantly sneezing CONTINUE READING

Concealer

Seeing Double

Posted on by daneen in Concealer, Lip Plumper, Skin Care | Leave a comment

247skincare Seeing Double
Yesterday, as I was perusing the CVS website, a new skincare brand caught my eye.

freeze Seeing DoubleWhat struck me the most about 24.7 Skincare is its similarity the Freeze 24-7 skin care brand. From the names to the packaging to the product descriptions, they’re nearly identical. Take a look…

24.7 Skincare Instant Plump Volumizing Lip Shine: Triple action lip treatment works with Retinol, Niacin and GABA to immediately plump, hydrate and nourish lips. ($19.99)

Freeze 24-7 PlumpLips Lip Plumper: Revolutionary lip plumper and gloss that delivers full, pouty, buttery lips in minutes. Hydrates, smoothes and soothes…It’s addicting! ($40)

24.7 Skincare Smooth & Go Immediate Skin Perfector: Instantly illuminates and smoothes, bringing a newfound soft, flawless look to your skin. Performs brilliantly under or over makeup and wouldn’t think of smudging or smearing. Perfectly portable for whenever or whenever you need a quick skin-perfecting fix – an absolute must have, with mistake-proof application! Treat fine lines and wrinkles, imperfections, dark circles, lip lines, laugh lines, large pores. Perfect for: quick touch-ups: Smooth & Go, use under OR over makeup, absorbs excess oil, instant brightening, instant smoothing. ($29.99)

Freeze 24/7 Freeze & Go Instant Smoother & Brightener: Use under or over makeup to fix fine lines, absorb excess oil and brighten skin for a flawless finish. Perfectly portable, this sleek, metallic, pod-like package is designed for optimal convenience and totability, with a removable mirror and metered dosage to ensure a flawless finish on-the-go. ($65)

24.7 Skincare Targeted Wrinkle Treatment: Targets lines and wrinkles with a latest-tech formula including GABA, Lavendox and Hyaluronic Acid Spheres. The results are impressive: 100% of respondents saw a 50-90% reduction in the appearance of fine lines and wrinkles within 10 minutes, making it an effective, non-surgical cosmetic alternative to Botox and other invasive procedures. ($39.99)

Freeze 24/7 Instant Targeted Wrinkle Treatment: This dream cream is for real and delivers a powerful punch against wrinkles. Watch them melt away within minutes. Respondents saw a 50-90% reduction in the visible appearance of fine lines and wrinkles within minutes of application. A safe alternative to Botox and other synthetic products which produces results – not side effects. ($65)

After noting the similarities, I instantly smelled a lawsuit. But it seems that the brands are in cahoots. 24.7 Skincare was created in partnership with an initial investor in Freeze 24-7. So maybe there won’t be blood. But there will be youthful skin and plump lips – whether you shop at the department store or the drugstore.

Freeze 24-7 is available at Nordstrom, Henri Bendel, Bloomingdale’s, Space NK, and Saks Fifth Avenue. 24.7 Skincare is sold exclusively at CVS.

Look, World – I Have Cheekbones!

Posted on by daneen in Concealer, Highlighter, Oily Skin | Leave a comment

freezeandgo Look, World   I Have Cheekbones!As I was prepping for my TV appearance last week, I decided to do a little experimentation. After using my Freeze 24/7 Freeze & Go to brighten the area under my eyes, I decided to dot it along my cheekbones. Looking in the mirror at the time, I didn’t notice a difference; but watching the video, I’m amazed at how much it accentuated my bone structure.

Freeze & Go is lightweight, silicone brightener that can be worn under or over makeup to fix fine lines, absorb excess oil, and reduces the appearance of enlarged pores and imperfections. And it comes in a portable, metallic, pod-like package, complete with a removable mirror and metered dosage – so that you can look fab on the fly!

Real Sponges Have Curves

Posted on by daneen in Blush, Concealer, Eco-friendly, Foundation, Tools | 1 Comment

bb Real Sponges Have Curves
Want an airbrushed makeup look, without the complicated airbrush part? Try Beautyblender, the ultimate makeup sponge applicator. Invented by Hollywood makeup artists, this sponge leaves you with a professional finish and a flawless complexion. Applying makeup with fingers or sharp-edged triangular sponges can waste makeup and can leave visible streaks.

Beautyblender’s egg shape makes application foolproof by allowing you to access hard-to-reach areas with ease. Its suede-like texture repels product, so your foundation/concealer/cream blush actually ends up on your face (rather than absorbed by the sponge). And its unique curves fit the contours of your face, leaving your makeup dazzling and undetectable.

Beautyblender is reusable (perfect for those green gals), latex-free, non-allergenic, and odor free…and makes a great holiday gift! Available online or at a retailer near you.



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