I love fashion and beauty magazines.Mr. Spoiled Pretty, not so much. Probably because I subscribe to a gazillionand my magazine library takes up a ridiculous amount of real estate in ourhouse. Every month when my new issues are delivered, I pour over the pages –reading about the latest products and innovations and gleaning genius styletips. But as much as I love my magazines, I’m often frustrated by the broad-spectrumadvice. Like most women, I want advice and recommendations that address myunique beauty and style concerns. Which is why I am so excited to have recentlydiscovered a new website that offers a truly customized, interactiveexperience.
StyleUnited is the first personalizedwebsite that provides women with a one-stop destination for head-to-toe fashionand beauty consultations, recommendations, and news. The site features articles,slideshows, blog posts and how-to videos from P&G and industry expertsincluding: influential stylists, fellow bloggers and online editors.
StyleUnited provides customized recommendationsbased on responses to Style360, a one-of-a-kind diagnostic tool that gives youa fresh perspective on your total style.
Four fun quizzes are designed to understandyour unique skincare, haircare, cosmetics and fashion needs:
Fashion Focus: Fashion goes beyond the season’s hottest trends.Whether you’re Boho Chic or Flirty Romantic, we help you find flatteringsilhouettes and the looks you love.
Mad For Makeup: Your makeup is as individual as you are. We evaluateyour features, coloring and goals to help you turn up your gorgeous.
Hair Affair: All hair is not created equal. From root to tip, weoffer you custom advice on making yours shine, and how to achieve the looks youwant.
Skin Deep: Every woman’s skin has unique characteristics andneeds. We help you create a custom regimen that gets yours glowing.
I had a ball playing around withStyle360 and was impressed by how spot-on the assessments were. For example, theFashion Focus quiz described my look as “edgy bold with a hint of casual cool.”It correctly guessed that I’m drawn to “sexy rock n’ roll pieces” (I am asucker for anything studded), but added that also like “a few soft cozy touches”(I have a closet full of open cardigans and I practically live in Uggs).
The product recommendations werealso dead-on. In fact, some of the items that Style360 suggested are already onheavy rotation in my beauty arsenal.
If you’re looking for an evenmore personalized experience, StyleUnited offers 1:1 eBeauty – a live webcamconsultation with professional beauty consultants. Don’t have a webcam? Noproblem. 1:1 can be done over the phone too. It’s like a department storebeauty counter experience (except you can do it in your pajamas and slipperswhich I’m pretty sure might get you kicked out of Nordstrom). And how much doesthis real time advice session cost? Nothing. Nada. Zilch.
So if your New Year’s resolutionis to get gorge in 2012, you’d be wise to add StyleUnited.com to your bookmarks. Besides being a great style resource, it’sdownright addictive. But you don’t have to take my word for it…try it for yourself and let me know what you think in the comments.
This post was sponsored by StyleUnited.com, but all opinions are my own.