Archive of ‘Featured’ category

Ideeli Gets A Makeover

Ideeli.com, the fastest-growing online sample sale destination, turns three and gets a whole new look!
Now, the “Latest” page is called “On Sale Today,” and there are tabs there for Women, Home, and Kids, to make navigating that much easier. It’s a way for shoppers to see just the sales they want to see, when they want to see them. All of the photos are now in the classic Polaroid format, for example – but while they’ve upgraded the website’s look and feel, Ideeli kept the easy functionality and shop-ability completely intact.

Ideeli membership is free…click here for an invite, courtesy of Spoiled Pretty.

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Preview Stila’s New One Step Prime Color!

 
Stila has a new product called One Step Prime Color, “a revolutionary formula that beautifully enhances the skin by combining benefits of a primer, lip color, eye shadow, cheek color and highlighter in one.” I don’t know exactly how that would work, but Stila definitely has my attention.

Though One Step Prime Color isn’t yet available for individual purchase, you can preview it now in the Stila’s Mother’s Day Set – which also includes Illuminating Tinted Moisturizer, an exclusive Eye Shadow Trio shade (Anya), and a limited Lip Glaze shade (Mayberry). The set has a retail value of $62, but you can snap it up for just $38.

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CEW Announces 2010 Beauty Awards Finalists!

Cosmetic Executive Women (CEW) has announced the Finalists for the 2010 CEW Beauty Awards, the industry’s highest honor. Now in its 16th year, the CEW Beauty Awards celebrate the most innovative products of the year. The Finalists were chosen from more than 550 products from nearly 300 top brands.
The CEW Beauty Awards are the only awards program where the Finalists are chosen exclusively by beauty insiders. The roster of Finalists, voted on by over 3500 professionals in the field, has become consumers’ most coveted shopping list. “Consumers know that all Finalist products have been field-tested and approved by CEW members. Year after year, these products are what consumers seek out to address their needs,” says Carlotta Jacobson, President of CEW.

The CEW Board of Governors will now vote on the 155 Finalists to determine the winners across 31 categories. The winners will be announced at the CEW Beauty Awards Luncheon on Friday, May 21st, at the Waldorf-Astoria in New York City. Comedian and Actor Mario Cantone will emcee the event again this year.

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Hanae Mori Butterfly Solid Perfume Ring

It’s no secret that Hanae Mori Butterfly is one of my favorite fragrances. In fact, two different versions of this scent occupy permanent residency on my perfume vanity. So when I heard about a new Hanae Mori Butterfly Solid Perfume Ring available at Sephora, I started reaching for my Visa…that is, until I actually saw it.

I love the idea of a solid perfume ring, but this one just looks so uninspired and cheap that the $39 price tag is laughable. For that kind of cash, I would suggest bypassing the .019 oz ring and buying the 5 oz body lotion instead.

For such a sophisticated scent, I’m a little shocked that they would put it in such a bauble that looks like it came out of a Cracker Jack box. Packaging fail.

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