OPI is collaborating with The Coca-Cola Company this summer. Several of the The Coca-Cola Company’s most recognized brands – including Coca-Cola, Diet Coke, Coke Zero, Cherry Coke, Vanilla Coke, Sprite and Fanta – will be the inspiration for a line of OPI limited edition nail lacquers that will launch internationally in June 2014.
“As the global leader in the professional nail industry, OPI is thrilled to partner with the world’s top beverage company, The Coca-Cola Company,” said Suzi Weiss-Fischmann, OPI Co-Founder and Executive Vice President. “These two iconic brands truly deliver happiness in a bottle – whether it’s a refreshing, invigorating sip of Coke or a set of fingers and toes perfectly polished with OPI nail lacquer.”
Brazil by OPI brings the colors of tropical rainforests and warm sandy beaches to nails and toes for Spring/Summer 2014. This new collection features a palette ranging from bright hues of red, pink, coral, orange and yellow to earthy tones of taupe, sienna, mocha and jungle green. In addition to 12 nail lacquers, the Brazillaunch includes a set of four limited edition Beach Sandies Liquid Sand mini neon nail lacquers in bold purple, pink, turquoise and yellow shades with a textured, matte finish.
“On spring runways, models were seen wearing lots of black and white, with bold accents of orange and yellow and muted elements of taupe and clay,” says Suzi Weiss-Fischmann, OPI Co-Founder & Executive VP. “Brazil by OPI provides vivid hues to add a pop of color to a neutral-toned wardrobe, as well as earthy tones that easily transition from day to night.”
Brazil by OPI will be available in both nail lacquer and GelColor formulas beginning February 5, 2014.
Next Stop…The Bikini Zone: This amethyst-toned pewter suits me just fine. (more…)
A glorious garden of irresistible shades unfolds, its hidden pleasures unearthed, as delicate pastel Pigments unfurl and the dewy sparkle of Cremesheen Glass casts a luminous gleam. Rose-coloured hues burst from lustrous Lipstick, while a heavenly hybrid of Mineralize Eye Shadows blossom with natural splendor. Cheeks are kissed with the graceful glow of Mineralize Blush, and vivid pops of colour flourish as Fluidline and Nail Lacquer bring this flowery fantasia to life.
OPIis partnering with Gwen Stefani on a new, seven-piece limited edition nail polish collection for 2014 – featuring standout color in breakthrough finishes. Highlights from the collection include a bold red lacquer that pays homage to Gwen’s signature lipstick, a new semi-matte satin finish in shades of gold and black, and a mirrored chrome paired with a special base coat.
Gwen’s signature red OPI hue – Over & Over A-Gwen – will be available in a boxed set, which includes Swarovski black crystals and silver, gold and pewter studs in bar, square, diamond and circle shapes for creating unique nail designs, as well as nail glue for easy application. (more…)